A classic flower, with a little more attitude
Daisies have a reputation for being sweet. Ivory Bloom makes them a little more sophisticated.
Set against a soft pearl-ivory backdrop, the familiar floral motif feels fresh and sculptural, while flashes of silver catch the light as the bag moves. The effect is delicate from a distance, but surprisingly intricate up close.
Paired with cool silver accents, Ivory Bloom moves easily between understated daytime looks and occasions that call for something a little more special. Think crisp tailoring, flowing summer fabrics, soft neutrals — or simply your favourite jeans and a white shirt.
Feminine, yes. Predictable, not quite.
Materials & Craftsmanship
The three-dimensional daisy motif gives Ivory Bloom its distinctive character. Created using the matelassé weaving technique, the Austrian jacquard develops a softly raised surface that gives the flowers depth and dimension.
Fine silver shimmering threads woven into the pearl-ivory fabric subtly catch the light. Finished with a soft metallic silver leather shoulder strap, silver-tone hardware and discreet magnetic closure, Serena balances delicate detailing with effortless functionality.
Designed in Vienna and carefully handcrafted in Poland by skilled artisans, every Serena bag is produced in small quantities with meticulous attention to detail.
Interior
Inside, Serena is lined with smooth cotton-silk fabric for a refined finish. A practical zippered pocket keeps your valuables organised, while the lightweight construction makes the bag comfortable to carry throughout the day.
Dimensions and Weight:
- Height: 18 cm
- Width: 26 cm
- Depth: 7 cm
- Leather strap: 98 – 108 cm (length adjustable)
- Weight: 300 g (bag), 100 g (strap)
Care Instructions:
The durable jacquard fabric ensures long-lasting quality and is easy to care for. For stains, simply wipe with a damp cloth and lukewarm water. Do not machine wash, bleach, or tumble dry; we recommend professional cleaning for best results. To maintain the leather strap’s softness and appearance, occasional conditioning with leather balm is advised.





